# The GMB Framework

> Self-paced Google Business Profile course with 30+ modules on relevance, engagement, local landing pages, citations and reviews.

- Page: https://augmentedseo.com/ai-seo-courses/the-gmb-framework
- JSON: https://augmentedseo.com/api/v1/courses/the-gmb-framework
- Methodology: https://augmentedseo.com/methodology
- Cite as: AugmentedSEO, "The GMB Framework", verified 2026-09-18.
## Verified facts

- **Provider:** Dalton Luka
- **Status:** Enrolling
- **Best for:** Local businesses and marketers ranking in Maps
- **Price:** $129 · Shown as $179 reduced to $129. Refund offered if the buyer completes the course and finds no value.
- **Budget band (first-year cost):** $100–$500
- **Experience level:** Beginner / Intermediate
- **AI SEO / GEO focus:** None
- **Format:** Self-paced, Templates & SOPs
- **Community:** No
- **Updates:** Unknown
- **Written for:** Local, Client / brand SEO
- **Course URL:** https://daltonluka.com/the-gmb-framework
- **Last verified:** 2026-09-18
- **Evidence:** Official source


## Is The GMB Framework worth it?

The GMB Framework is $129, which puts it in the $100–$500 budget band. It is taught at beginner / intermediate level. Format: self-paced, templates & sops. Updates: unknown. Community: no. If it is over your budget, another course in the dataset will fit you better.

**Best for:** A local business owner, or a marketer serving local clients, who wants a one-off, low-cost process for ranking a Google Business Profile.

**May prefer another course:** Anyone whose business doesn't depend on Google Maps visibility, or anyone looking for AI search, link building or broader SEO training.
- For: The GMB Framework is a one-time purchase rather than a subscription.
- For: Templates are included for Google Business Profile audits and LocalBusiness schema.
- For: Local SEO is the core specialty, so the full course stays on Google Business Profile and local pages.
- For: The provider offers a refund if the buyer completes the course and finds no value.
- Against: The GMB Framework has no AI search or GEO content.
- Against: The GMB Framework includes no community or live element, and no update schedule is stated.

The GMB Framework, sold by Dalton Luka, is a self-paced Google Business Profile course of 30+ modules organized into four phases: relevance, engagement, local landing page optimization and prominence. The GMB Framework also covers ongoing optimization, tracking and profile verification, includes audit and LocalBusiness schema templates, and adds bonuses on multi-location site structure and copywriting.

## The GMB Framework alternatives

- **If you're starting from zero:** Answer Engine Optimization (AEO) Course. Free, taught at beginner level, with high AI/GEO coverage. (https://augmentedseo.com/ai-seo-courses/ahrefs-aeo-course)
- **If you need a certificate:** AI Visibility Essentials with Semrush. Issues a certificate and runs to a fixed syllabus. High AI/GEO coverage, free. (https://augmentedseo.com/ai-seo-courses/semrush-ai-visibility-essentials)
- **If you want live teaching at a one-off price:** AEO Masterclass: AI Search Beyond SEO. $499 once, taught live. High AI/GEO coverage, taught at any level. (https://augmentedseo.com/ai-seo-courses/maven-aeo-masterclass)
- **If you want a different ongoing membership:** AI SEO Rainmakers. $289 / mo, updated continuously, community included. High AI/GEO coverage. (https://augmentedseo.com/ai-seo-courses/ai-seo-rainmakers)

## Where these facts come from

- The GMB Framework (Google Business Profile SEO Course) - 2026 (https://daltonluka.com/the-gmb-framework) (Official source, checked 2026-09-18; supports format, level, price, status, topic coverage, and update model)